|
|
|
|
|
|
|
|
|
Market segment
|
- Рыночный сегмент выбор узкого участка рынка для изучения реакций потребителей.
- A classification of customers or potential customers based on shared traits, such as geography, demographics, or other personal characteristics, for the purpose of targeting products and services.
- A particular group of consumers within a market, e.g., those above a particular age or those lacking substitutes.
|
Сегмент рынка, русский
- Совокупность потребителей, характеризующаяся однотипной реакцией на предлагаемый продукт и другие элементы комплекса маркетинга. сегменты рынка, полученные в результате успешной сегментации, должны быть: 1) определенными, т.е. иметь четкий набор потребностей и реагировать схожим образом, 2) достаточно существенными по размеру, чтобы оправдать расходы на маркетинговые мероприятия для данного сегмента, 3) доступными для эффективной маркетинговой деятельности, 4) количественно измеряемыми, 5) используемыми в течении достаточно длительного периода.
- Часть рынка, характеризующаяся однородной по своему
- Определенная группа потребителей на рынке, например, группа людей определенного возраста или потребителей товаров, не имеющих заменителей.
- Определенная группа предприятий, клиентов или продуктов, выделенная на основе общих характеристик. чаще всего под понятием сегмента подразумевается рыночная группа покупателей с похожими возможностями, мотивами и потребностями.
|
Market, английский
- Рынок
- Рынок, базар
- A geographic region in which a product is available. typically, market boundaries are determined by country/region boundaries.
- Usually refers to the equity market. "the market went down today" means that the value of the stock market dropped that day.
Market, английский
Market access, английский
- Доступ на рынок понятие обозначает степень, до которой данный товар или данная услуга могут конкурировать на другом рынке с продукцией местного производства в понятийной системе вто является правовым термином, охватывающим правительственные установления, при которых продукт может поступать в соответствующую страну на недискриминационных условиях с точки зрения вто, доступ к рынку выражается в случае с товарами в пограничных, тарифных и нетарифных мерах, а в случае с услугами – в мерах по регулированию на самом рынке
- Доступ на рынок
Market an invention, английский
Продать изобретение
Market analysis, английский
- Анализ состояния рынка; анализ рынка
- An analysis of technical corporate and market data used to predict movements in the market.
- Анализ спроса и предложения
Market approach (valuation technique), английский
The market approach uses prices and other relevant information generated by market transactions involving identical or comparable assets or liabilities.
Market approach to value, английский
An estimate of value based on the actual sales prices of comparable properties. contrast with cost approach to value and income approach to value.
Market area planner (huff), английский
Market basket, английский
Набор товаров потребительского назначения
Market basket analysis, английский
A standard data mining algorithm that analyzes a list of transactions to make predictions about which items are most frequently purchased together.
Market basket data, английский
A common problem in data mining deals with a type of data known as market basket data. this is data where each record consists of a list of items that were purchased simultaneously or otherwise naturally grouped. the typical example would be purchase records from a retail store although the techniques could be applied in many other diverse problems (e.g., medical symptoms). this label is commonly used when the purpose of the analysis is to discover association rules or dependency rules. the former are simply rules that state if item a is in the "basket," then item b is also in the basket, with two measures, the support (the percentage of cases that have both a & b) and the confidence (the percentage of cases with b among those that have a). the latter are a generalization of association rules that are covered elsewhere. see also: association rules, dependence rule.
Market bias, английский
Рыночные ожидания. ожидания инвестора в отношении движения рыночной цены в будущем;
Market bottom, английский
(1) the point in time at which a security`s price begins to trend upwards after trending downwards. (2) the price level at which a security`s price begins to trend upwards after trending downwards.
Market break, английский
See: break
Market capacity, английский
Емкость рынка
Market capitalisation, английский
Рыночная цена компании (произведение цены одной акции на число выпущенных акций)
Market capitalization, английский
The total dollar value of all outstanding shares. computed as shares times current market price. capitalization is a measure of corporate size.
Market capitalization rate, английский
Expected return on a security. the market-consensus estimate of the appropriate discount rate for a firm`s cash flow.
Market category, английский
The market it trades on, either nasdaq global select market (ngs), nasdaq global market (ngm), or nasdaq capital market (ncm).
Market check, английский
An investigation typically conducted by an investment banking firm, on behalf of a target`s board of directors (or special committee) as part of a process to determine whether a proposed price for the target (or its assets) is fair.
Market clearing, английский
Total demand for loans by borrowers equals total supply of loans from lenders. the market, any market, clears at the equilibrium rate of interest or price.
Classification, английский
- Assigning data (i e , cases or observations) cases to one of a fixed number of possible classes (represented by a nominal output variable)
- Классификация; систематизация; засекречивание
- Классификация (упорядоченная группировка явлений и объектов; может утверждаться в качестве стандарта, в том числе национального или международного), см. nomenclature
- The work of putting references or components into order so as to be able to refer to them again and identify them easily the abo classification of blood
- Классификация
- N классификация language typological ~ типологическая классификация classificatory a классификационный matrix classifying a классифицирующий article
- The placement of an item under the correct number in the customs tariff for duty purposes. at times this procedure becomes highly complicated; it is not uncommon for importers to resort to litigation over the correct duty to be assessed by the customs on a given item
- Классификация; категоризация; сортировка
- The process of assigning a set of records from a database (observations in a dataset) into (usually) one of ``small" number of pre-specified disjoint categories. related techniques include regression, which predicts a range of values and clustering, which (typically) allows the categories to form themselves. the classification can be "fuzzy" in several senses of the word. in usual sense, the classification technique can allow a single record to belong to multiple (disjoint) categories with a probability (estimated) of being in each class. the categories can also overlap when they are developed either through a hierarchical model or through an agglomerative technique. finally, the classification can be fuzzy in the sense of using "fuzzy logic" techniques. see also: clustering, fuzzy logic, regression. classification and regression trees (cart) classification and regression trees (cart) is a particular form of decision tree used in data mining and statistics.
- Классификация. для порошков (пыли)—разделение образца на фракции по размеру, форме и плотности частиц с помощью жидкости; основано, например, на различной скорости оседания фракций в жидкости или на разном поведении частиц в потоке жидкости.
- A systematic organization of classes.
- The placement of an incident into a hierarchy of descriptors that indicate what the incident is generally about. for example, an incident could be classified as being related to software, and then to microsoft, and then to word 2003.
- The type of updates that sce downloads from microsoft update during synchronization.
- An offender is classified for a particular security level and housed in an appropriate facility based on assessment of their crime, security risk and prison behavior.
- A code which provides a method for categorizing the invention.
- The code for a specific type of complementary work or variation.
- Классификация, номенклатура
Demographics, английский
- The study of population trends, including family size, urban/rural living patterns, and the age distribution.
- Subsets of a population, such as gender, age, location, and so on. many advertising platforms allow the specific targeting of certain demographics.
- Data, information about people
- Data, information about people statistics about groups of people that give information such as age, gender, income, and ethnic background
Characteristics, английский
- The distinguishing qualities of a navigation aid or buoy, including shape and color, whether fixed or flashing, and flashing sequence.
- A high-performance fiber with high chemical resistance that does not burn in air. it has no melting point and does not drip when exposed to flame. the fiber and fabrics from pbi retain their flexibility, dimensional stability, and significant strength without embrittlement even when exposed to flame or extreme heat. the fiber emits little smoke in extreme conditions. it processes well on conventional textile equipment, having processing characteristics similar to polyester. it can be used in 100% form or blended with other fibers. it has a high moisture regain and low modulus with comfort properties similar to cotton. the natural color of pbi is a gold-khaki shade, but it can be dyed to almost any medium to dark shade with conventional basic dyes.
- Acetate fabrics are in appearance fast-drying, wrinkle and shrinkage resistant, crisp or soft in hand depending upon the end use.
- Although modacrylics are similar to acrylics in properties and application, certain important differences exist. modacrylics have superior resistance to chemicals and combustion, but they are more heat sensitive (lower safe ironing temperature) and have a higher specific gravity (less cover).
- Although the properties of the nylons described above vary in some respects, they all exhibit excellent strength, flexibility, toughness, elasticity, abrasion resistance, washability, ease of drying, and resistance to attack by insects and microorganisms.
- Because acrylic fibers are thermoplastic, fabrics may be heat-set for wrinkle resistance and to provide permanency to pleats. acrylic fabrics have low moisture absorbency and dry relatively quickly. in general, acrylic fibers are resistant to the degrading effects of ultraviolet rays in sunlight and to a wide range of chemicals and fumes. they provide warmth in fabrics that are lightweight, soft, and resilient. acrylic fibers have relatively poor flame resistance compared with other fibers. some acrylic fabrics, particularly knit types, approximate the hand of fine wool. because of the composition and cross section of the fiber, fabrics made therefrom have a high bulk to weight ratio. this is further enhanced with the so-called “high bulk” spun yarns.
- Glass fiber is incombustible and will tolerate heat up to 1000°f without material damage. potential strength is not realized in woven fabrics or even in yarns, because the fiber is brittle and fracture points may develop, but nevertheless, very high tensile strength is obtained in woven fabrics, and is retained at elevated temperatures. the fiber originally was difficult to color but methods have been developed to accomplish this. moisture absorption is low. electrical and insulation resistance is high.
- Polychlal fibers have a soft, lamb’s wool-like hand and moderate moisture regain. the fibers are also characterized by high flame resistance and high abrasion resistance.
- Polyester fibers have high strength and are resistant to shrinking and stretching. fabrics are quick drying and tend to have wrinkle resistance and crease retention, wet and dry. polyester is used alone and in blends. it has been one of the first fibers to be developed in fabrics with durable-press features.
- Polyethylene fibers have a low specific gravity, extremely low moisture regain, the same tensile strength wet and dry, and are resistant to attack by mildew and insects. these qualities have made polyethylene fiber suitable for industrial applications, geotextiles, outdoor furniture, and similar applications. polyethylene fiber does not dye, and in most cases, it is colored by the addition of pigments and dyes to the material prior to spinning. it has a low melting point, a property that has restricted its use in apparel.
- Polypropylene fibers have a number of advantages over polyethylene fibers in the field of textile applications. the degree of crystallinity, 72 to 75%, results in a fiber that is strong and resilient, and does not fibrillate like high-density polyethylene. polypropylene has a high work of rupture, which indicates a tough fiber, and may be made with tenacities as high as 8.0 to 8.5 grams per denier. the melting point of polypropylene is 165°c, which is low by comparison with nylon or polyester, but is high enough to make it suitable for most textile applications. so light that it actually floats, polypropylene fiber provides greater coverage per pound than any other fiber. it is highly resistant to mechanical abuse and chemical attack.
- Rayon yarns are made in a wide range of types in regard to size, physical characteristics, strength, elongation, luster, handle, suppleness, etc. they may be white or solution dyed. strength is regulated by the process itself and the structure of the yarn. (also see polynosic fiber.) luster is reduced by including delustering materials, such as titanium dioxide pigments, in the fiber when it is extruded. the suppleness of the yarn is controlled by the number of filaments in the yarn, the denier or gauge of the individual filaments or fibers, and the fiber cross-section.
- Spandex is lighter in weight, more durable, and more supple than conventional elastic threads and has between two and three times their restraining power. spandex is extruded in a multiplicity of fine filaments which immediately form a monofilament. it can be repeatedly stretched over 500% without breaking and still recover instantly to its original length. it does not suffer deterioration from oxidation as is the case with fine sizes of rubber thread, and it is not damaged by body oils, perspiration, lotions, or detergents.
Particular, английский
A частный; конкретный grammar partitioned a разделённый на части sequence 1 одна из базовых операций компьютерной обработки текстов; в каче- стве данных берутся текст либо сегмент текста, грамматика и цель разбора, а на выходе получается удовлетворяющее цели множество значений категориальной отнесённости сегментов в виде, например, дерева разбора. 2 применяется запоминание также и гипотез, выдвигаемых при разбо- ре, и результатов их проверки – м. кэй. 3 используется, в частности, для разбора арифметических выражений. partitioning n членение sentence ~ членение предложений (напр., при переводе )
Substitutes, английский
Goods or services that take the place or function of another so that consumers can choose between these while maintaining the same degree of satisfaction. when the cross-price elasticity of demand has a value greater than 1, goods are considered close substitutes.
Characteristic, английский
- Property that helps to distinguish between items of a given population (3)
- A quality which allows something to be recognised as different cancer destroys the cell’s characteristics. adjective being a typical or distinguishing quality symptoms characteristic of anaemia the inflammation is characteristic of shingles.
- N характеристика (см. тж. portrayal) articulatory ~ артикуляторная характеристика perceptual ~ перцептивная характеристика, характеристика восприятия
- Характерная особенность, признак; характеристика, особенность ~s of the loading особенности [параметры] нагружение (конструкции)
- The characteristic dimension dc
|
Сегментация рынка, русский
- Разделение рынка на четкие группы покупателей, которые могут предъявлять требования на разные продукты и специальные маркетинговые подходы. в результате сегментации определяются сегменты рынка. в зависимости от используемых критериев выделяют демографическую, психографическую и поведенческую сегментации.
- Разделение, разбивка рынка на четкие группы покупателей, для каждой из которых могут потребоваться отдельные товары и/или комплексы маркетинга. в основу сегментирования могут быть положены географические, демографические, психографические и поведенческие
Сегмент рынка, русский
- Совокупность потребителей, характеризующаяся однотипной реакцией на предлагаемый продукт и другие элементы комплекса маркетинга. сегменты рынка, полученные в результате успешной сегментации, должны быть: 1) определенными, т.е. иметь четкий набор потребностей и реагировать схожим образом, 2) достаточно существенными по размеру, чтобы оправдать расходы на маркетинговые мероприятия для данного сегмента, 3) доступными для эффективной маркетинговой деятельности, 4) количественно измеряемыми, 5) используемыми в течении достаточно длительного периода.
- Часть рынка, характеризующаяся однородной по своему
- Определенная группа потребителей на рынке, например, группа людей определенного возраста или потребителей товаров, не имеющих заменителей.
- Определенная группа предприятий, клиентов или продуктов, выделенная на основе общих характеристик. чаще всего под понятием сегмента подразумевается рыночная группа покупателей с похожими возможностями, мотивами и потребностями.
|
|
|
|
|
|
|
