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Keyword cannibalization
| Глоссарий SEO-терминов в эпоху AI |
- A type of self-competition that occurs when multiple pages from one website rank for the same query on a serp. this can result in a lower ctr, diminished authority, and lower conversion rates than from having one consolidated webpage that ranks well.
- Keyword cannibalization refers to multiple pages from the same website targeting the same keywords. although this is typically done unintentionally, google will likely drop all of those pages’ rankings because it can’t understand which page fits the results the best.
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Каннибализация ключевых слов, русский
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Cannibalization, английский
- Разукомплектование (изделия) из-за отсутствия запасных частей
- Вытеснение одного продукта
Keyword, английский
- Ключевое слово; зарезервированное слово; ключ; дескриптор keyword-in-context index указатель ключевых слов
- A characteristic word, phrase, or code that is used to conduct sorting or searching operations.
- Any of the set of words that comprises a given programming language or set of operating-system routines.
- In visual sourcesafe, a version marker that you can place in a text file for later use in keyword expansion.
- A reserved word in the language that has special meaning in the language and cannot be appropriated for other purposes. for example for" in processing or c++. kilo- - a pre x for a thousand, as in a kilobyte.
- The word, words, or phrase that an seo professional or marketer targets for the purpose of matching and ranking for what users are searching for. the words used on webpages can help search engines determine which pages are the most relevant to show in organic results when a searcher enters a query. keywords usually represent topics, ideas, or questions.
Keyword, русский
Ключевое слово.
Keyword density, английский
- How often a word or phrase appears within the content of a webpage. at best, this unproven concept is outdated, if ever really mattered to search engines. there is no ideal percentage that will help a webpage rank better.
- The amount of times a specific keyword appears on a page. monitoring keyword density is no longer considered important, but it is a good idea to make sure targeted keywords appear naturally on pages where one wants them to rank.
Keyword density, русский
Плотность ключевого слова.
Keyword difficulty, английский
Keyword filter, английский
A filter that searches for specified words or terms, and displays the analysis of the posts that contain these words.
Keyword index, английский
Указатель ключевых слов keyword macrodefinitionключевое макроопределение
Keyword not provided, английский
Google began stripping specific keyword information from organic referrals following their move to secured search. this makes it much more difficult to discern high-conversion keywords.
Keyword operand, английский
Ключевой операнд
Keyword parameter, английский
Параметр ключевого слова; ключевой параметр
Keyword prominence, английский
When a keyword is placed as high as possible on a web page to influence ranking for a search term.
Keyword query syntax, английский
A query syntax for enterprise search that supports free-text expressions, property restrictions, and specified operators.
Keyword research, английский
- The process of discovering any relevant topics, subjects, and terms searchers enter into search engines, as well as the volume and competition level of those terms. this practice is made possible by a variety of free and paid tools.
- The process of identifying desired relevant/profitable keywords to target with seo, paid search and ppc campaigns.
Keyword search, английский
Поиск по ключевым словам
Keyword stemming, английский
In language and grammar, words are constructed around a variation upon a root or stem. for example, shopping, shopped, shops are all variations of the stem ‘shop’.
Keyword stuffing, английский
- Adding irrelevant keywords, or repeating keywords beyond what is natural, to a webpage in the hopes of increasing search rankings. this spam tactic is against google’s webmaster guidelines and can result in a manual action.
- The practice of excessively using a specific keyword on a page. keyword stuffing no longer works in seo and negatively impacts a page’s ranking.
Keyword table, английский
Таблица ключевых слов
Keyword tagging, английский
Тегирование ключевых слов (создание тегов для ключевых слов)
Keyworder, английский
Internally developed tool to automatically eliminate duplication in term lists for localization. typically used for translation projects of keywords for search facilities on websites.
Competition, английский
- Struggle among trees and other vegetation, generally for limited nutrients, light, and water present on a site. competition can cause reduced tree growth. severe competition in very dense stands may cause stand stagnation (17).
- Конкуренция в реальной экономике всевозможные сочетания таких факторов, как человеческая изобретательность, высокие таможенные барьеры по отношению к продукции тех или иных отраслей, рост эффективности производства ввиду его крупных масштабов и пр мешают развернуться настоящей конкуренции правительства многих стран признают этот факт и стремятся поддержать конкуренцию посредством антимонопольных законов и политических мер
- Соревнование
- Конкуренция
- Interaction between members of the same population or of two or more populations to obtain a resource that both require and which is available in limited supply, hence, limiting overall fitness (survival, growth, reproduction of an organism). asymmetrical c.: competition between two organisms (or species) in which one is much more severely affected than the other (principle of displacement of the weaker by the stronger organism). exclusion c.: the elimination from an area or habitat of one species by another through interspecific competition. exploitation c.: competition in which any adverse effects on an organism are brought about by reductions in resource levels caused by other competing organisms (on a first come first serve basis). interference c.: competition between two organisms in which one physically excludes the other from a portion of a habitat and hence from the resources that could be exploited there. interspecific c.: competition between individuals for the same limited resources by different species - (exclusion principle of gausse) competing species relying on the same ecological resources cannot exist together. intraspecific c.: competition between individuals for the same limited resources by the same species. symmetrical c.: (see asymmetrical competition).
- Businesses that sell similar products or services and compete for the same customer segment.
- Intra- or intermarket rivalry between or among businesses trying to obtain a larger piece of the same market share.
- Competition tends to come in two varieties: competition among the few (a market with a small number of sellers or buyers, such that each can exercise some degree of market power) and competition among the many (perfect competition - a market with so many buyers and sellers that none is able to influence the market price or quantity exchanged).
- There are two types of competition:
Diminished, английский
Conversion, английский
- Transformation of a forest from one forest type to another, favoring a particular species or group of species through practices such as cutting, planting, or weeding.
- The wrongful assumption of ownership over the goods or personal property belonging to another
- Пересчет
- Преобразование, переход
- The process of changing one thing into another the conversion of nutrients into tissue
- Модернизация (напр., станка)
- N преобразование; кон- версия4 system speech to text ~ распознавание речи5 text to speech ~ синтез речи6 conversive a конверсивный transformation cooing n воркование 1 семантико-синтаксическая фигура речи, предполагающая пропуск среднего звена в трехзвенной цепочке с последовательным подчине- нием, например: зеленый шум вместо зеленого леса шум. 2 слово, значения которого противоположны друг другу; “aloha” – 1. hello 2. goodbye. 3 определенный договором или соглашением. 4 изменение частеречной принадлежности слова, производимая лишь изменением парадигмы; в языках с отсутствием склонения или спря- жения проявляется просто как употребление слова в функции другой части речи. 5 преобразование речи (произнесенных слов) в письменный текст. 6 преобразование письменного текста в речь, автоматическое звуко- вое воспроизведение компьютером потока текста. cooperative: ~ principle принцип кооперации7 coordinate a 1 сочиненный (о предложении ); 2 однородный coordinated a сочиненный construction, structure coordinating a сочинительный (ант. subordinating) conjunction
- Reducing a vessel by a deck, thereby converting a line-of-battle ship into a frigate, or a crank three-decker into a good two-decker; or a serviceable vessel into a hulk, resembling a prison or dungeon, internally and externally, as much as possible.
- An action by which a subscription (the source subscription) is replaced by a new subscription, both owned by the same billing account, along a preconfigured conversion path. the source subscription is canceled and the destination subscription is the new subscription.
- An action taken by a visitor to your public web site that results in a desired customer response, such as requesting more information or signing up for a newsletter.
- The process of changing from one form or format to another; where information is concerned, a changeover that affects form but not substance. types of conversion include data (changing the way information is represented), file (changing a file from one format to another), hardware (changing all or part of a computer system), media (transferring data from one storage media to another), software (changing a program designed for one platform so that it runs on another), and system (changing from one operating system to another).
- In the context of securities, refers to the exchange of a convertible security such as a bond into stock. in the context of mutual funds, refers to the free exchange of mutual fund shares from one fund to another in a single family.
- Изменение
- Energy shows itself in numerous ways, with transformations from one type to another called energy conversions. for example, kinetic energy in wind fl ows is captured as rotating shaft work further converted to electricity; solar light is converted into electricity by photovoltaic cells. also, electric currents of given characteristics (e.g., direct/ alternating, voltage level) are converted to currents with other characteristics. a converter is the equipment used to realize the conversion.
- When a user completes a desired action on a website. examples of conversions include:
- A conversion is any desired action taken on a website like a purchase, the completion of a contact form, and so on. unique conversions can be set up and tracked in google analytics for a website so one can see how many times these actions have been taken.
Consolidated, английский
Understand, английский
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Voice search, английский
A type of voice-activated technology that allows users to speak into a device (usually a smartphone) to ask questions or conduct an online search.
Google sandbox, английский
A theorized and debated (but never confirmed by google) “waiting period” that prevents new websites from seeing the full benefit of their optimization efforts. typically, this effect is witnessed most often with new sites targeting competitive keywords and can only be overcome when the site gains enough authority.
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